Welsh Firm First to Gain Disability-Owned Enterprise Accreditation Outside USA – Business News Wales

A Wales-based business has become the first business outside the US to be accredited as a Disability Owned Business Enterprise (DOBE) by Disability:IN, the global organisation driving disability inclusion and equality in business. Based in Swansea, Delsion is a multi-award-winning People and Development consultancy that works with businesses to maximise opportunities to promote diversity, and support […]

9 Ways The Pandemic Has Changed Marketing And Marketers – Forbes

GettyTo better understand how the pandemic has changed marketing and marketers, I sought insight from 9 C-level executives.Mollie Spilman, CRO, Oracle Advertising & Marketing“The huge societal changes over the past few years have really focused executive teams, and in particular Chief Marketing Officers, on how to put in place the technology, people and processes needed […]

10 News SEO Tips from The New York Times' Christine Liang – Search Engine Journal

Christine Liang from The New York Times shares the latest tips and strategies for optimizing news for search – from NESS 2021.News search has gotten complicated, and it’s more important than ever to stay up-to-date with the latest best practices in news SEO.Christine Liang, the Senior SEO Director at The New York Times, brought solutions […]

Five B2B Video Marketing Tips to Boost Sales in 2021 – MarketingProfs.com

by Torrey Tayenaka Analysts and researchers have been saying it for years: Video is the future of B2B content marketing. And in 2021, that projection still holds up.Marketers across all segments are realizing the potential of video. A substantial 71% of B2B marketers use video in their content strategies, 2020 research from MarketingProfs and Content […]

Digital marketing 101: How to improve your understanding of SEO – Cowra Guardian

This is branded content. With the growing popularity of eCommerce alternatives across the globe, many Aussie business owners and professionals alike have been recognising the value of SEO and digital marketing. Whilst these concepts can sound simple enough to comprehend on paper, the fact of the matter is that SEO as a discipline exists in […]

USA Swimming, USATF partner on agency RFP – Sports Business Journal

USA Swimming and USA Track & Field have partnered to sign a single agency to package and sell sponsorships and properties for both NGBs. The two organizations have begun the selection process with a nationwide request for proposal. According to a copy of the RFP reviewed by SBJ, the chosen agency will be tasked with […]