Focus on the Facts and Stop Guessing Who Your Future Customers Are – Adweek

By Loch Rose, Chief Analytics Officer“Truth,” said Mark Twain, “is stranger than fiction, but it is because fiction is obliged to stick to possibilities; truth isn’t.”Mark Twain could be a fabulous modern CMO. Why? Because he’d be focused on the facts.As an industry, marketers frequently rely on audience segments to define who to target with […]

The 21 Best-Dressed Celebrities of 2021 – Fashionista

Photo: Jeff Spicer/Getty ImagesWe missed you, major red carpet moments!When Covid-19 brought red carpets to a screeching halt right after awards season ended in 2020, celebrities did their best to take their fashion A-game digital, posting 'fits to Instagram like the rest of us mere mortals. But as fun as it was to get a […]

The Top 10 Technology and Business Trends of 2022 – Inc.

As Covid-19 vaccinations increase globally, life is getting back to normal. However, it’s no longer the world we experienced before the pandemic. The long-term nature of this global crisis has changed customer needs and daily lifestyles. This will, in turn, change what I expect the world to look like in 2022 and beyond. Let’s review […]

5 Important SEO Fundamentals In 2021 – Built In

Trying to search-engine optimize your site can sometimes feel like reading a crystal ball. Every website owner wants to know what it takes to rank at the top of search results, but in spite of periodic communications by search companies and the best efforts of SEO experts, it’s always hard to tell exactly how it […]

Mid-Michigan entertainment weekend Jan. 14-16 and beyond – The Morning Sun

• Katsina Dolls of the Hopi Tradition: 9 a.m.-5 p.m. through Feb. 4, Park Library Baber Room, CMU, fanni1dw@cmich.edu, 989-774-2165.• Rare Images from Tuskegee Institute: Early 20th century images at grpmcollections.org/Detail/collections/335. Also historical images of Lincoln, lumbering, World War I, others.• “Windows GR”: Art exhibit at The Grand Rapids Public Museum, 272 Pearl St. NW, […]

He lost fingers in an accident. Now it’s inspiring his art. – The Indian Express

Written by Kriston CappsIt was a hot day on Oscawana Lake. John Powers hosed down the dog, then started on some woodworking chores outside his lakeside cottage home in the Hudson Valley.When Powers is stationed at a table saw, he’s usually making artwork. For his practice, he crafts small blocks that he assembles into otherworldly […]

Local News Briefs: Preservation funding available for downtown business owners – The Daily Jeffersonian

Applications are being accepted for the Paul Bruhn Historic Preservation Grant. Building owners in downtown Cambridge are eligible to receive funding (minimum $50,000 up to $100,000) for building preservation projects (roof, window repairs, point tucking), renovations (second or third-floor housing or revitalization of space), etc. Applications and supporting materials are due to the Cambridge Main Street […]