Controversy caused by Shinsegae Group heir echoes deepening social divide
SEOUL — An anti-communist slogan posted on Instagram by Chung Yong-jin, vice chairman of South Korean retail giant Shinsegae Group, caused an uproar early this month, pitting the country’s liberal and conservative camps against each other over policy toward China and North Korea.
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Three Questions Every CEO Should Ask Before Any Brand Project
By Gaurav Sodhi, Bridging Gap | Brand Strategy | 5-minute read Introduction: Why Most Brand Projects Fail Before They Begin
